Ecommerce Apps & The Future of Businesses

Ecommerce mobile apps have made everything easier for us, but doubts still dwell among our heads and linger in our thoughts, are ecommerce apps the ultimate future of businesses?

From the stone age to modern times, the business doing spectrum has greatly evolved. We have come far away from doing everything by hand and physical force to managing everything on screens via digital means. Today, industry and business experts say that businesses are less likely to prosper without a mobile app.

In 2011, the daily time spent on smartphones with the internet was mere 32 minutes, and in 2021, this number has significantly increased to 155 minutes. In our routine, we spend a fair section of our active time using our smartphones with the internet, and sometimes we don’t even realize it.

Another report suggested that after the COVID-19 outbreak, the average daily time spent on smartphones with the internet increased. Russia recorded a whopping 40% increase while India was at 39%. The other large economies like China, UK, and the US remained at 15%, 14%, and 10%, respectively, which is still a massive number.

After the pandemic, online shopping trends have snowballed in the US, and the numbers soared, especially in the medical and routine essential and audible goods. The effects of ecommerce mobile apps have revolutionized the ecommerce industry, but what will be the future of businesses? Let’s learn a bit about that.

HOW ECOMMERCE APPS WORK AND WHAT IS THE NEED?

Ecommerce specifically refers to commerce done electronically, thus known as ecommerce. Mobile ecommerce apps are not as old as ecommerce itself, but since their inception, the use of ecommerce apps has proven to be profitable and a better way to provide improved services to the customers.

Ecommerce applications offer a number of outstanding features that help make customer service standards better and provide an environment that nurtures brand loyalty.

• Personalized & Conducive Designs: The personalized and conducive designs of ecommerce mobile applications make the overall experience more immersive and enjoyable.
• Better Sales Prospects: Since most traffic comes from mobile devices and nowadays, people prefer to use and shop through mobile apps, ecommerce applications have much better sales prospects.
• Enhanced Marketing Strategies: Marketing has evolved a great bit, and the superior marketing strategies of mobile apps provide greater reach and accessibility to wide-ranging audiences.
• Ease of Use: The ease of use is generally expected with most smartphone applications, but ecommerce mobile applications are more convenient to use than a mobile website or desktop version.
• Brand Awareness & Loyalty: Mobile applications are generally seen to be more focused and targeted towards the users, which fosters brand loyalty and disseminates the word, and creates brand awareness, and helps people remember your brand.

Growth Rate of eCommerce Industry

The average forecasted growth rate of the ecommerce industry from 2020 to 2021 is more than 18%, and the major share of the users is from mobile devices, which certifies the usefulness and efficiency of the technology and increased the demand for custom mobile app development services.

The need for ecommerce applications is higher than ever. Specifically, after the pandemic, people have begun using more and more online retail services worldwide. Many prefer ordering online rather than going outside and risking themselves with the infection.

Moreover, it’s utterly convenient and comfortable to order using a customized mobile application while at home than to go out yourself and shop physically, because that seems a bit dated for the time too.

WHAT WILL BE THE FUTURE OF ECOMMERCE APPS?

The future of mobile applications is bright, but what about ecommerce applications for businesses? Well, the prospects are no less for these too. Ecommerce industry has seen many changes in the past few years that have made it better, and the competition among brands has increased.

Ecommerce applications industry will be reshaping the business framework and redraw and delineate the system on a new set of standards that will make online shopping more accessible, manageable and benign.

TOP FEATURES FOR FUTURE MOBILE ECOMMERCE APPLICATIONS

The mobile ecommerce industry is, without a doubt, the future of businesses, but this could only be possible if companies and enterprises, and other businesses adapt to the trending practices. The future beholds a lot of exciting features for those wanting to grasp. Let’s learn about some of the anticipations.

1) SHOPPING THROUGH SOCIAL PLATFORMS

With more and more people using social platforms such as Facebook, Instagram, and others, the use of online sales coupled with these platforms will form an essential strategy for all the ecommerce applications because, in the end, numbers do matter!

2) INTELLIGENT & PREDICTIVE SYSTEMS

The use of AI and ML has transformed a number of industries in the world online sales industry will also be adopting intelligent and predictive methods to offer superior shopping experiences to the users.

Data is the basis of such initiatives, and enterprises and stores around the globe generate an enormous amount of data daily, which can be of great help in developing precise and accurate systems.

3) LIGHTWEIGHT & FAST APPS

No one likes slow loading and heavy apps, so the future will be all about high-performance and lightweight ecommerce mobile applications that will better than mobile-responsive and desktop websites and offer enhanced user experience.

4) USE OF VIRTUAL CURRENCIES

Recently, we all saw what happened with Bitcoin. The market for virtual currencies snowballed, though unstable, and it will be going to be the future. The trade of these cryptocurrencies is happening for quite a few years now, and it’s not long when we will be seeing ecommerce shopping through mobile apps.

5) PHYSICAL & ONLINE RETAIL

Owning a brick-and-mortar shop along with a digital store will be the ultimate trend because you won’t want to miss on the potential buyers who wish to buy in person. Future businesses must maintain a physical and online retail shop to reap the most benefits and facilitate both online and onsite customers.

TAKEAWAY

Ecommerce and online shopping are going nowhere and are forecasted to see a surge in the future. From the start and up till now, businesses have evolved the process, and ecommerce mobile apps are the newest trend and certainly the future of business.

Many features will make way into the apps and several factors that businesses will have to consider to continue progressing, but the use of mobile applications or the trend of mobile commerce will sticky by and increase with time.