Spruce Property Services Platform That
Improved Operational Efficiency by 60%

A unified, role-based platform that replaced fragmented tools with one connected system for scheduling, pricing, and capacity.

Project Highlights & Key Metrics

Industry: Hospitality / PropTech
Platform: Web + Mobile
Region: United States
Timeline: 1 year
Engagement Model: Dedicated Product
Engineering Team
Team Size: 7–9 specialists

Team Composition

1 Project Manager
1 UI/UX Designer
3–4 Full-Stack Developers
1–2 Mobile Developers
1 QA Engineer
DevOps support as needed

Tech Stack

React
React Native
Node.js
PostgreSQL
Firebase

Integrations

Stripe
Braintree
Braze
Slack
Front Chat

About Spruce

A platform built for scale

Spruce is a U.S.-based property services platform coordinating cleaning and chore services across residential and short-term rental properties.

As the platform expanded across multiple markets, managing scheduling, pricing, and workforce operations across thousands of service requests became increasingly complex.

Multi-role ecosystem serving residents, service providers, property managers, and admins
High-frequency booking and scheduling operations across property networks
Multi-region service delivery across the United States
Integrated payments, messaging, and engagement systems across workflows

TechnBrains rebuilt our platform with mobile access, adaptive pricing, and real-time dashboards. Operations that once required manual coordination across multiple tools now flow seamlessly, letting us serve 685K+ customers faster and more reliably.

Operations Lead

Spruce

★★★★★

Problem

The Challenge

Fragmented systems slowed scale and service consistency.

Spruce's resident apps, provider workflows, management portals, and operational tools were not fully aligned around a shared operational model.

As booking volume increased, scheduling decisions, pricing management, and workforce allocation required growing levels of manual oversight.

Key Challenges

01
No capacity-based scheduling for balancing provider workloads
02
Inconsistent pricing across regions, floor plans, and service types
03
Limited operational visibility for property managers
04
Manual coordination between operations teams and service providers
05
Missing mobile-first workflows for field teams

These challenges made it increasingly difficult to scale service delivery while maintaining operational consistency.

Solution

Our Solution

Unified operations with centralized
pricing, capacity, and scheduling.

Instead of optimizing existing workflows, we rebuilt the system around a single operational layer connecting all user roles.

Service Pro Mobile App

Dedicated mobile workflows for task management, availability tracking, and real-time job execution.

Improved field efficiency and reduced manual coordination.

Property Manager Portal

Centralized visibility into bookings, service activity, and operational performance.

Enabled faster and more informed operational decisions.

Capacity Management Engine

Dynamic workload allocation based on provider availability, active assignments, and regional demand.

Increased scheduling efficiency by 50–60%.

Dynamic Pricing Engine

Automated pricing calculations based on market, property type, floor plan, and service configuration.

Reduced pricing inconsistencies by approximately 70%.

Admin Intelligence Dashboard

Real-time operational reporting across bookings, providers, and service performance.

Increased operational visibility by approximately 50%.

Engineering Approach

Technology That Kept Operations Connected

Spruce's legacy setup couldn't keep pace with the growing complexity of hospitality operations. As scheduling, service coordination, and day-to-day management expanded across web and mobile, the platform needed a more connected and responsive foundation.

We rebuilt the solution using React, React Native, Node.js, PostgreSQL, and Firebase to unify the experience, support operational workflows, and keep teams working with real-time information. The result was a platform that could handle increasing operational demands while providing a consistent experience across every touchpoint.

Impact

The Impact

Spruce transitioned to a unified hospitality service ecosystem

The platform now operates as a centralized system where scheduling, pricing, and capacity are managed through shared logic across all user roles.

What changed, before and after the engagement
Before		After
Fragmented tools		Unified platform
Manual scheduling		Capacity-driven automation
Inconsistent pricing		Standardized pricing engine
Limited visibility		Real-time operational dashboards
Manual field coordination		Mobile provider workflows

Our Engagement

Why Spruce Partnered With TechnBrains

Spruce engaged TechnBrains as a dedicated product engineering team to support platform modernization and scaling initiatives.

The collaboration began with rapid alignment across existing workflows, followed by integration into Spruce’s development environment and delivery processes. From there, execution was structured across parallel web and mobile streams to support continuous platform evolution.

Business Outcomes

50–60%improvement in scheduling efficiency
~70%reduction in pricing inconsistencies
~50%increase in operational visibility
2×faster cross-team coordination

With Spruce, the main challenge was coordination. A change in provider availability affected scheduling, pricing, manager visibility, and service updates. We focused on making those workflows easier to trace and manage from one system, so the platform could handle more volume with less manual follow-up.

PropTech Product Strategy Lead TechnBrains